You may have seen on other blogs that they’ve got a bad in their sidebar showing that they’re part of the Next Blogger Network, but do you know what it’s all about? We spoke to the ladies in charge to find out more!
The Next Blogger Network is a community set up by Next for bloggers to find out more information about the latest products and campaigns that Next have. As with the etailPR blogger network, it’s more beneficial for both the blogger and the company to have this network set up as the blogger needs to show that they are interested in working with the brand. Next benefits because they only have the details of those bloggers who like the brand, and you as a blogger will benefit because you’re not going to receive pitches from a brand that you wouldn’t want to work with. Instead of wasting time finding new bloggers to work with, the Next Blogger Network can instead work on tailoring campaigns to the many bloggers that are signed up.
The network pages are updated three times a week with fashion, kids and home trend news, providing inspiration for blog posts, as well as introducing bloggers to others through their “A Day In The Life” series. There’s also information on events and competitions available exclusively to members of the network as well as the opportunity to work with Next on some exciting projects!
Ellie, who helps to run the network, said that one of her favourite things about the job is that she gets to read so many different blogs every day as well as seeing some of her favourite blogs grow – sounds like a fab job!
The network is made up of nearly 5,000 blogs, mostly fashion bloggers, but there are blogs of most genres signed up – so don’t worry if you’re not a typical fashion blogger but still want to get involved!
If you’re interested in signing up, head over to the Next Blogger Network registration page, and fill in your details now!
Ruth Johnston says
I’m part of the Next Blogger Network but I must admit I’ve still not go a clue of how to use it, whether it’s to my advantage or my own, I don’t understand how we communicate with each other aside from impersonal monthly mass emails.