A good blog will have photos on there that add to the content and while this isn’t true for all blogs, for most fashion and beauty types, a photo of the product or outfit will attract more people to read your posts. There is, of course, a risk that the image that you have taken time and effort in creating will be used by someone else without asking you or crediting you.
Some bloggers get around this problem by putting watermarks on their images. Putting your screen name or URL on the image in a discrete yet obvious way can detract some people from using your image, but if someone is really determined to take your image without asking, they will find ways around your watermark.
Watermarking your images can not only put people off from taking your images without asking, but also it can help drive more traffic to your blog, especially if you share the images on your social media accounts. It’s a way of branding everything you put online in a certain way,
Watermarks can be quite distracting to the reader though. If your watermark is too large, or too opaque, it can hide parts of the image that you might want the reader to be able to see.
If you do want to put a watermark on your image, most watermarks are put either in the centre of the image, or in a bottom corner. We’re going to look at Picmonkey, because it’s free and easily accessible to most people – but if you have a different image editing program, play around with it and see how you can make these work for you!
There are two ways that you could watermark an image – either just by writing your URL in a discrete place, or by overlaying your logo on the image.
First, the URL. Open your image up, and select the text menu (That’s the P on the left hand side of the page)
Type whatever you want to be your watermark – maybe your URL (if you have your own domain?) or maybe the screenname you usually go by (useful if you then get bored of your blog name!) On the dropdown on the text properties page, choose the drop down on the “Blend Modes” – we found “Overlay” was the best option for this image.
Below is an example of a few different methods of overlaying your text to make it a little less in your face. Adjusting the fade percentage and the blend mode means you can find the best one to suit that image.
If you have a logo for your blog that you’d like to use, simply open your image, but this time, go to Overlays (the three shapes under the Text menu icon) and select “Your Own”. Upload your logo (you may need to right click on it when it’s uploaded and choose the Original Size option)
For this, we changed the blend mode to overlay again, but like before, it’s about seeing what works best for your image!
Over to you. How do you feel about watermarking? Do you feel like they’re a necessity, or an annoyance?